Lately I can't help but notice all the women running around sweating in the heat of the summer with a full face of makeup on. Do they really think foundation running off their faces makes them look more attractive?
I used to be into makeup. It was bred into me. Once you hit twelfth grade you could not enter a shul on shabbat without a full face of makeup on or your shidduch would be ruined. Once you graduated high school You could not leave the house for fear that someone would spot you and word would get out that you did not "take care of yourself". I wasn't really happy with foundation and layers of base, but I gave into my mothers exhortations and wore the eye shadow, blush and lipstick. After all, if I went to college without it, I was doomed to a life of singledom.
That was until I started dating my husband. I admit that I had been falling off the makeup bandwagon at the time, but I was still applying the blush or the eyeshadow. One day I must have entirely forgotten and he commented that I looked nicer than usual. I wondered what was different until I realized I had forotten the excessive makeup. I took a little poll of guys I know and it turns out NONE OF THEM liked the googy globbed makeup popular with girls in hte shidduch scene. The "ruin your shidduch" myth is because the shadchan wants to see the makeup, she assumes the guy wants it.
Think about it ladies, if someone approached you with enough maeup on to paint your house wouldn't you wonder what she was hiding under there? Sometimes a little subtelty goes a long way. A nice natural look lets them know you took some time to prepre for the date but are confident in your looks. It'd pleasanter, more apropriate for work, easier to maintain and will make you look wa more atractive.